Online branding and social media strategies are for some people that are starting to engage in the network marketing industry foreign words. Their upline teaches and duplicates a proven path to success in which they are advised to utilize their current circle group of influences, such as family and friends, to drive revenue and volume through their business.
Anyhow, even though I belief this approach to be a must-do for varies of reasons, newbies feel often limited in the way they approach business, due to a lack of knowledge and expertise about their own possibilities, in a world full of abundance.
Once the hot and warm market has been exhausted many people face the reality and might even run quickly out of contacts. This is where I suggest introducing the strategies I will be sharing with you today.
In order to really thrive in your primary network marketing opportunity you want to develop skills and a set of knowledge in areas such as, internet online marketing, advertising and business in general, which we will dive into right now.
The first step towards utilizing the online market as a medium to drive revenue in your MLM business is to build a community consisting out of unique individuals, interested in your knowledge and expertise, which you can bring to the market. You want to create a following by building a long lasting relationship that is being built on trust. You want to create value and really come from a point of contribution to make a difference in people’s lives.
But how do we do that? Well, you want to become a leader in your internet online marketing advertising business! And just to answer any objections at this point…you are a leader once you decide to be a leader, and NOT once you became successful! A leader is a person that walks the path of life in an inspiring way and with the mission to change people’s lives in the go. That attitude will attract people from all walks of life to you with which you will accomplish the above objectives.
The next step in creating a lucrative income stream in your network marketing business is by providing information that you can introduce to the world. It is called a USP or unique selling proposition. The USP should differentiate you from people that are positioned in the same industry. Ask yourself what you can put forward to the table that you are passionate about and will benefit people that are might struggling in the network marketing industry.
Now, I will be introducing strategies which are based on different online marketing platforms, with which you will be able to create multiple sources of income streams and really take your business to the next level. This process is really about capturing the lead, nourishing the relationship, to then add them to your contact list, which ultimately will result in new sponsored distributors and revenue created by your products and services. As you see this approach differentiates totally from the traditional thinking of promoting your primary business or products in the beginning.
1# Strategy – Twitter Marketing
Twitter Marketing is bar none one of the most powerful strategies available today. It is great for building instant relationships and to building a strong community database. Twitter is not intimidating as it only introduces 140 letters as messages that are allowed to be transmitted.
One caution at this point, Twitter is a great platform to make the first contact to a person. The objective is to push that person rather soon forward, to either visit your blog or Facebook page, as you will be able to really build trustworthy relationships and might even already capture that lead into your list.
2# Strategy – Facebook Marketing
Facebook is a great tool to nourish the relationship you have created through Twitter. You will be able to connect to a person more in-depth, which is essential in building strong and long-lasting followings.
3# Strategy – YouTube Marketing
YouTube is truly powerful when considering the emotional impact a video can have. Recording a video ultimately build relationships, by educating them about certain topics. Remember, that the best marketing is more educational then most people think! I also suggest distributing your recorded videos through TubeMogul, which uploads your video to multiple sources in no time. This will truly boost your exposure and impact your video will have.
4# Strategy – SEO (Search Engine Optimisation)
How would you like to capture people that type in a specific key word at Google, 24/7? By linking keywords to your video posts, twitter messages or Facebook notes, you will be able to position your medium; so that it will rank the Google searches and ultimately create leads on autopilot.
CAUTION: I recommend to really choosing only ONE strategy in the area of internet online marketing advertising business, and really master it, as otherwise you run the risk in spreading yourself to thin!